E-Mail Cover Letters

Get expert advice on creating a professional image when submitting your resume for jobs online.

Creating Resume Cover Letters for Online Submission

by Vault.com - The Most Trusted Name in Career Information

Something happens to people when they get online. Maybe it's the instant access, maybe it's the anonymity, but when people get online they sometimes get overly casual and informal. This might be fine when your talking to your friend in Omaha or the someone you just met in a chat room, but it doesn't work well when you're trying to get business done.

Just because you're communicating online does not mean you should consider yourself exempt from any of the formalities of paper-based communication. Online cover letters are notoriously awful, poorly written throwaways of fewer than three lines whose only purpose is to say "I'm applying, this is my resume, have a nice day."

When formatting the cover letter, stick to left-justified headers and four-inch wide text lines in your paragraphs. You never know when the address you're mailing to has a small e-mail-page format that will awkwardly wrap text around the screen. Also, many e-mail systems cannot handle text enhancements like bolding, bulleting or underlining, so play it safe by using CAPITAL LETTERS -- or dashes -- if you need to make an emphasis.

Proper E-mail Cover Letter Etiquette

Anil Dash, the former chief information technology officer for an online music video production studio in Manhattan, lost his job this January when the company fired nearly all its employees. Since then, Dash figures he's applied for more than a dozen jobs, contacting every one of the potential employers - befitting an out-of-work CIO - through e-mail.

But every time he prepares another e-mail, he faces a choice. Should he bother to write an e-mail cover letter, the sort of thing he'd do if he were mailing the resume, or should he merely dash off a few lines to the effect of, "Hi, I'm interested in your job, and I've attached my resume as a Word file. Thanks." "I do cover letters for jobs I really want," Dash says. "For ones I don't care about, I just spam them."

Why Cover Letters Still Matter

According to recruiting experts, Dash is doing the right thing by writing extensive e-mail cover letters. Even though cover letters came of age in the age of pen and paper (or typewriter and paper), they still have a place in the 21st century, when want ads, resumes, and interviews all fly over virtual networks. "It's going over the Internet, but it's the same product," Madeline Miller, the manager of Compu-Type Nationwide Resume Service in upstate New York, said of e-mail cover letters. "The cover is very important and it should be the same quality if you were to mail it."

Since e-mail messages generally tend to be conversational and quickly written, many people aren't used to drafting carefully written e-mail cover letters. But Miller said any applicant who creates a fully-fleshed e-mailed cover letter has an advantage over an applicant with a more slapdash cover letter.

"There is a tendency to jot off a few lines, and people might write, "I'm applying for this job, here is my resume," Miller said. "But if there is a cover letter, that could put somebody over the top." But at the same time, make sure your e-mailed cover letter isn't a chore to read. If brevity is a virtue with conventional cover letters, it's a necessity for e-mailed cover letters.

Appropriate Cover Letter Length

Reesa Staten, the research director for OfficeTeam, a staffing service firm, says e-mailed resumes shouldn't run more than two or three paragraphs.

"You want to include the same type of information, albeit in a shorter version," Staten said. "What you don't want to do is rehash your resume. There's no need to restate what you've done in the past. What you want to do is tell them where you learned about the listing, why you're right for the job, and how they can reach you."

Tips for Sending Cover Letters and Resumes

If you really want the job, follow up an e-mailed cover letter and resume with a hard copy you mail. Make sure this hard copy includes a cover letter, too, that restates who you are and why you're qualified. Somewhere in the cover letter, be sure to write, "I recently e-mailed you my resume and I'm following up with this hard copy."

Why should you do this? A hard copy gives your resume another chance for exposure and makes it easier for a potential boss to pass around or file your cover letter and resume. In cases where your e-mailed cover letter and resume have been overlooked in someone's in-box or rendered inaccessible by a computer glitch, a hard copy may be your only chance for exposure.

If you're including a resume as an attachment, first make sure the prospective employer accepts attachments. Then, in your cover letter, mention the program you used to create your attachment. ("I've enclosed a cover letter written in Microsoft Word 2000.") It's also a good idea to include a cut and paste text version of your resume in addition, in case the person reading the resume doesn't have the software to open your attachment.

With any resume file you're attaching, open it first to make sure it's updated, error free, and the version of your resume you want to send. Sending a virus is tantamount to sealing your job-doom. Save a copy of whatever you send by including your own e-mail address in the "BCC" field or by making sure a copy goes to your "Sent mail" folder. This allows you to resend the letter if a problem pops up. Lastly, don't fill in the "to" field with the recipient's e-mail address until you've finished writing and editing the cover letter and resume. This prevents you from accidentally sending off the message before it's ready.

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Email Tips For The Job Seeker

by Nathan Newberger

Most people take the power of email for granted. For most people that is okay, but for job searchers, your email form and content is an expression of yourself. Its IMPORTANT that you cover the email basics.

FACT

The days of job searching using postal mail are vanishing. Some experts even say initial telephone correspondence during the job search process is being replaced by e-mail or "electronic mail". Mainly because its easy, inexpensive, and you can reach a large audience with a few keystrokes.

During the job search process you may be using e-mail more than you imagined. Before you know it you will be e-mailing recruiters, employers, previous co-workers, sending resumes back and forth, etc.

The following eight tips will help make sure that your e-mail looks professional and get the attention of the reader. 

8 Tips To Make The Most Of your E-Mail 

#1 - OBTAIN A SEPARATE (job search only) E-MAIL ACCOUNT:

Use this e-mail address on your resumes and for corresponding with recruiters, contacts and prospective employers. Do not give this out to your friends and family or your favorite on-line shopping sites. The purpose of this career only account is to help you stay focused on your job search. By setting up an e-mail account for only career purposes you minimize the potential for distraction. 

#2 CHECK YOUR E-MAIL REGULARLY:

This means at a minimum three times a day (morning, afternoon and evening). It is highly recommended that you log on more often as recruiters often use this medium to inform you of potential leads and possibilities. Ignore this rule and you may find that your golden opportunity has passed you by.

#3 - ALWAYS RESPOND PROMPTLY:

How would you feel if you left someone a phone message and he/she did not respond promptly? Offended because he/she did not take the time to respond back? Worried that maybe the message never made it to him/her? It’s no different with e-mail. The rules of common courtesy still apply. Whenever possible, reply within the same day. Make sure that you respond to all e-mail with-in 24 hours at the latest. Do this even if only to say that you received the original e-mail and will need more time to do what is requested.

#4 - UTILIZE THE SUBJECT LINE:

The subject line is the first thing that a person sees when he/she checks his/her e-mail. Make it worthwhile. Best practice is to summarize the overall purpose/objective of the e-mail in the subject line. “ACME Brick position” will work. However, “Follow-Up: ACME Brick Fin Mgr Position” is better. Keep in mind that the person that you are e-mailing may receive dozens of e-mails each day. When short on time, he/she will scan the subject lines of his/her e-mails and answer the ones that seem most important first. 

#5 - SPELLING AND GRAMMAR RULES STILL APPLY:

Poor spelling and grammar can make you appear at best careless and at worst poorly educated. Neither characterization is appealing when worn by the job seeker. Read over and spell-check each e-mail before you send it. If you don’t have access to spell-check, then utilize the services of a friend or your trusty dictionary. The extra few seconds won’t break your schedule and might make all the difference in your job search. 

#6 - KEEP IT SHORT AND SWEET:

Think back to all the English papers you wrote in high school. Now make sure that your e-mail correspondence does not look anything like that (except as mentioned in the previous point). E-mail is a casual and direct form of business correspondence. As a general rule, try and keep your e-mail under a page. Do not waste time with fancy words or flowery phrases. Make your point using the smallest amount of words reasonably possible. Remember that your target audience is often short on time. If they open up your e-mail and it looks like an essay, they may become frustrated and not bother to read it at all. 

#7 - FORGET BEING CUTE:

Never forget that you are looking for a job. Save the smiley faces, colored fonts, exclamation points, etc. for your friends and family. For the most part, they do not belong in your job-search e-mails. Also, e-mails may be informal business communication, but do not throw all rules of etiquette out the window. Always be courteous in your writing. 

#8 - Your Sign-off:

You should close each e-mail with a proper sign-off. It may be as simple as “Thanks-Jeff Smith”. Often times, it is useful to include contact information as well as any certifications in your sign-off. Many e-mail services (i.e., MS Outlook) have an auto signature function that allows you to set up a customized sign-off that can be inserted at the end of your e-mail. 

CONCLUSION

E-mail is indeed a powerful tool for the job seeker, but keep in mind that the decision to use it or not may depend on your audience. While most employers have welcomed the technology age and happily accept e-communication, there are some who may not be as comfortable. With the latter, it is often a good idea to stick to the phone or postal mail for your correspondence. How to tell the difference? It’s often easiest to just ask. More often than not, they will be an e-mail aficionado.

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